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Graphics, Branding and Place

Graphics, Branding and Place
Hochhauser Auditorium, Sackler Centre for arts education
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End date
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United Kingdom

Graphics, Branding and Place: From image to action

- Not just a logo: transforming perceptions and creating real cultural, and business change
- Branding NYC’s newest transportation system
- From image to action: the changing role of the designer
- Connecting place, identity and brand: how can graphics and branding help places and cities succeed?

Ed Hogikyan, Founder NYCXDesign and Chief Marketing Officer at NYCEDC Mads Quistgaard, Director, Urgent Agency  Hunter Tura, President and CEO, Bruce Mao Design 
Join Ed Hogikyan, Mads Quistgaard and Hunter Tura as they discuss how graphics and branding help places and cities succeed. Hogikyan has been involved with NYCxDESIGN since its inception in addition to having led global branding, advertising and partnerships for NYC. As well as leading international design agency Bruce Mau Design, Tura serves as an external adviser and guest lecturer at Designskolen Kolding, where he organised the first BRAND x (Place) Conference in May 2015. Quistgaard is Director of Urgent Agency, which specialises in connecting design, strategy, culture, architecture and urban planning and works for clients including the Swiss Embassy in Copenhagen, the Danish Parliament, Tate Modern and Designmuseum Denmark.

Supported by Embassy of Denmark and Danish Ministry for Culture

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